Mid Multiple

Coffee Roasters & Roasteries — Business Valuation Multiple

EBITDA Valuation Guide · Small & Mid-Sized Businesses

Actual EBITDA multiples can vary materially based on EBITDA size, growth, recurring revenue, margins, customer concentration, owner dependence, geography and other company-specific factors.

Min

3.5×

Typical

5×

Max

8×

Revenue Model

Repeat

Capital Intensity

Medium

3.5×Typical EBITDA Range8×

A typical multiple of 5× EBITDA reflects established coffee roasting businesses with diversified wholesale and direct-to-consumer revenue in the $1M–$50M revenue range.

Overview

Coffee roasters and roasteries typically sell for 3.5×–8× EBITDA, with a typical multiple around 5×. Valuations are driven by wholesale customer retention, brand reputation, roasting capacity and gross margins. Businesses supplying cafés, hospitality groups and retailers alongside direct-to-consumer subscriptions can benefit from diversified and repeat revenue. Premium valuations are more likely for operators with strong brand recognition, efficient production and long-term commercial relationships. Green coffee price volatility, customer concentration and equipment investment can constrain multiples.

Key Value Drivers

  • Established wholesale accounts with repeat purchasing
  • Strong brand recognition and differentiated coffee products
  • Diversified revenue across wholesale, retail and subscriptions
  • Efficient roasting capacity and consistent product quality
  • Long-term green coffee sourcing relationships and supply reliability

Key Risks

  • Volatility in green coffee prices and foreign exchange rates
  • Dependence on a small number of major wholesale customers
  • Competition from established and emerging specialty coffee brands
  • Roasting equipment maintenance and capital expenditure
  • Margin pressure from logistics, energy and packaging costs

Disclaimer: All multiples are indicative estimates only and are not formal valuations or investment advice. They should not be relied upon for financial decision-making without independent professional advice.